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The question of whether to select a dedicated server vs cloud computing when expanding a business marketing strategy into the world wide web is not easily answered. Much depends on individual needs and issues surrounding the level of security required. With the newest servers, such as the cloud, it’s important to remember that technology is adapting at an incredible pace just to keep up.

For some, beginning with the cloud makes perfect sense. It is generally slightly less expensive initially in that cost is directly related to traffic. As long the site gets few ticks and is changed seldom, this is often a good way to go, but as a business grows knowing how much must be paid each month can provide peace-of-mind. Although the “pay as you go for what you use plan” has many redeeming qualities, for those who grow quickly it could out-pace revenues.

Reliability has been a big concern since its inception because there was no guarantee when the system would be up and running. For who desire a 24/7 operating system, this can be a real inconvenience as are problems with security on these sites. Especially if money is exchanged, ensuring the safety of customer records is of paramount importance.

Dedicated servers, on the other hand, often offer vendors an option between those that are managed and those that aren’t. As would be expected, there is usually an additional fee for managed accounts, but the fact someone is always there can be a real plus. As the business grows new hardware can be added as needed, which often takes between two and twenty-four hours plus the time it takes to get the server ready to produce, but many believe the delay is well worth it for what you get. This allows those with weaker computer skills the “staff” needed to keep things running as expected.

Of course, in the world of computer technology things are always evolving and in response to these concerns some cloud computing services are also providing managed as well as non-managed accounts. For others the new hybrid systems seem to be resolving many problems which have plagued the industry in the past. Companies specializing in hybrids offer temporary dedicated servers for large projects and times when there are spikes in traffic and cloud computing the rest of the time.

There are many options for business owners today who are expanding into web-based marketing. To select between a Dedicated Server vs Cloud Computing one will have to sit down and decide what they really need and how much they are willing to spend. Perhaps the best answer will reside in a hybrid, but whichever system is chosen it much match needs or disappointment will follow.

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